Overview User research is a broader term that includes any type of research that involves users, such as usability testing, user testing, market research, surveys, interviews and focus groups. Before further progress, there is a need to differentiate between user research and user experience (UX) research. Both are closely related; however, they differ in their quests to understand the needs, preferences, and behaviours of users. For the sake of this writing, the focus will only be on the discovery stage of user research and will be guided by this outline: User research and UX research Discovery What is PMP? Outcomes vs outputs Benefits and features Cobbler and awl User research methods in discovery stage Field Studies User Interviews Stakeholder interviews Requirements or constraints Competitor audit Summary 1. User research and UX research The main difference between user research and user experience research ...
What a Diverse World?